7 Memorable Quotes From Alejandro Sanz at Billboard Latin Music Week 2024

Alejandro Sanz took center stage at the 2024 Billboard Latin Music Week for an Icon Q&A moderated by Billboard’s Leila Cobo. 

Sanz will be honored with the Lifetime Achievement Award at the 2024 Billboard Latin Music Awards, which will broadcast Oct. 20 on Telemundo. Below, check out some of the memorable quotes from his one-on-one conversation. 

On Timeless Success of “Corazón Partio”: “There are worse things in the world [than singing the song over and over]. Imagine if they didn’t ask you for any [songs]? I respect my songs a lot. I’ve never complained about a song of mine, much less about that one. I will always be grateful.”

On His Writing Process Today: “I no longer lock myself away for 14 hours a day. It’s nice to share, I like working as a team. When I want to convey something, I look deeper inside. I want to take a bit of history and tension out of the songs. I like that breath of fresh air of working with people who take me to another place.”

On His New Song “Palmeras en el Jardín”: “It’s a story of love and of wanting to change everything in your life so that someone feels comfortable. You thought you were doing a lot by planting palm trees but in the end it wasn’t enough and it turns out that you keep all the palm trees and she is left with her loneliness. That’s what the song is about.

On His Mental Health: “I once wrote something about my mood [on ‘X’] and when I woke up in the morning, I was overwhelmed. It did help. I always wake up in a good mood… everything works for me and I love life. What I felt that day, it wasn’t sadness, no anxiety, it was an emptiness, a hole in my chest, and that’s scary. [I got out] with the help of professionals and you have to do your part.”

On Being Passionate about Music: “You have to want to make music and then people will like it. There is a lot of confusion these days with music. It has to be multicolored, varied. Imagine a city of just one color? The beauty is the colors, the different textures. That is music and that is what I am going to do all my life.”

On His Netflix Documentary: “They think I’m going to tell everything, but no. It’s going to be very interesting. We’re very happy with the team and how we managed to find a path that we all like. You can talk about everything… there’s no fear in talking about things as they are. It’s important that everything has a lesson and is useful for something.”

On Being A Businessman & Artist: “Being a businessman, being a composer and a musician don’t go together. To be a businessman you have to be a bit of a bastard or a bit witty. I admire artists who can do it, but I can’t do it myself.”