Kay Adams Knows How to Make Game Day Into a Fashion Moment

I like to look professional, but I like to have fun and also not take myself that seriously. I don’t even know if those two things oppose each other, but it works for me.

Well, I think one of the coolest things about this era of sports broadcasting is people are changing the definition of what “professional” dressing is. Women like yourself (and men) are having fun with fashion and not sticking to any rulebook.

Yeah. I do like variety. So for my show looks this week, I wanted potentially a dress and then I wanted one denim outfit, and then I wanted something from a Marni or a JW Anderson that would just be a little more tailored and put together. And I am five feet tall and I’m chasing these NFL players around for quotes, so I need at least a five inch heel. So that has to work into the equation as well.

There seems like there’s been a huge influx of fashion in sports, especially football, these past few years. What have you observed?

There’s so much: social media, red carpets, brand deals. We’re seeing athletes and talent and personality around the NFL…everybody cares what everybody’s wearing. I think it has been a really nice way to have us all be able to express ourselves. Even on my show, it’ll be who had the best outfit getting on a flight? It’s a conversation starter.

Who’s your vote for best-dressed athlete for the 2024/2025 season?

I would say Geno Smith [the quarterback for the Seattle Seahawks] is my favorite. I know he just takes a lot of time on it, and he also has a lot of range. Sometimes he’ll throw a suit in there, then sometimes it’ll be a sweatsuit. And I just really, I like how he styles himself. I think he’s undervalued for his style sense.