Ads on NHL Jerseys Are a Big No-No

Everyone has their own end line – also known as the “do not cross” line – when it comes to advertising in the NHL. 

For me, it wasn’t when the league started allowing advertising on rink boards – although it wasn’t an enjoyable sight to see, that’s for certain. It wasn’t when ads began popping up in various parts of the ice. It wasn’t when virtual ads became a thing. It wasn’t even when the NHL recently allowed corporate logos on player helmets.

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