23 Products to Shop Now and Support Breast Cancer Awareness

With all that’s happening in the world it’s easy to forget that October marks Breast Cancer Awareness month. But the most common cancer amongst American women deserves attention and brands like Jimmy Choo, Estée Lauder, and Ralph Lauren (which is celebrating the 20th anniversary of its Pink Pony Campaign) are rising up to help find a cure. Not only are they raising awareness and funds, but they’re de-stigmatizing the disease through pink stilettos and sparkly jewelry. What’s not to love? Think pink, support the cause, and shop their limited-edition products ahead.


Pink Pony Love Tee

Ralph Lauren


In 2000, Ralph Lauren launched the Pink Pony Campaign, the brand’s global initiative to fight cancer. To celebrate its 20th anniversary, they debuted a series of conversations between survivors, stories from front line healthcare workers, and digitized their annual Pink Pony Walk, so you can participate safely during the pandemic. 25% of the proceeds from this tee—which comes in multiple languages—benefit programs for cancer screenings, early treatment, research, and patient navigation


Advanced Night Repair with Pink Ribbon Bracelet

Estee Lauder


The Breast Cancer Research Foundation® was founded by Evelyn H. Lauder in 1993 to fund the most promising breast cancer research worldwide. Its mission: prevention and a cure within our lifetime. Estée Lauder continues the fight with this limited edition pink bottle. 


Seha 100

Jimmy Choo


Step out in charitable style with these racy heels. 20 percent of proceeds made during the month of October will go to the Breast Cancer Research Foundation.



Jiggy Puzzles


All month long, 20 percent of the proceeds from this fun puzzle will be donated to Breast Cancer Research Foundation and select other partners. 


Elisa Gold Satellite Pendant Necklace

Kendra Scott


Not only do 20 percent of proceeds from this necklace benefit research grants through the Breast Cancer Research Foundation (up to a total gift of $150,000), but every purchase made in October will provide a piece of Rose Quartz jewelry and a handwritten note to a woman touched by cancer.  


Mini Filigree Box Bag



The only thing better than a pink Chanel bag is a feel good pink Chanel bag. For every pink accessory borrowed in October, Vivrelle is donating $100 to @fashionfightscancer. 10 Percent of all new membership fees will also benefit the organization. 


KEEP Awareness



Throughout October Stella & Dot will donate 20% of the retail purchase price from their BCA collection to Bright Pink, an organization focused on prevention and early detection of breast and ovarian cancer in young women. 


The Treatment Lotion

La Mer


La Mer will donate 20 percent from the purchase price of this Limited Edition, travel-size Treatment Lotion with a maximum donation of $53,000 to the Breast Cancer Research Foundation. 


59mm Perfect Cat Eye Sunglasses

Roger Vivier


As a proud partner of the Breast Cancer Research Foundation, Roger Vivier designed these exclusive heels, with a percentage of proceeds directly benefiting BCRF.


Boudoir Pants



All through October, 20 percent of Sleeper’s pink clothes sales will be donated to a charitable foundation working with women with breast cancer.


Ultimate Lipstick Love Breast Cancer Awareness



Becca will donate 20 percent of every purchase made from this universally flattering shade of lipstick to the Breast Cancer Research Foundation. 


Fighter 3-Piece Bundle



Fabletics is donating 10% of net proceeds from this exclusive outfit to the nonprofit Bright Pink to support breast cancer awareness throughout October. 


Women’s TechLoom Tracer



From October 1, 2020 to September 30, 2021, Athletic Propulsion Lab, LLC is donating 20 percent of the sales price of the of this sneaker to the Women’s Cancer Research Fund, a program of the Breast Cancer Research Foundation.


Helios Hair Dryer

Good hair that feels as good on the inside as it does on the outside? That’s what ghd’s pink hairdryer will do for you, becuase $10 from every sale goes to the Keep A Breast foundation.


Feminist Fist



Keep your phone secure with this Popsocket—50 percent of its proceeds will be donated to various breast cancer charities. 


Classic Demi Bra

Kit Undergarments


Throughout the entire month of October, 5 percent of every Kit sale will go directly to the WCRF. 


Pink Sapphire Pear Necklace

Charlie Dolly


20 percent of proceeds from this necklace for the month of October will be going to F Cancer.    


Velvet Headband

Lele Sadoughi


All proceeds from this Emily in Paris-approved headband will be donated to the Breast Cancer Research Foundation. 


T-Shirt and Shorts PJ Set



To support Breast Cancer Awareness month PrettyLittleThing will donate a minimum of £10,000 from the sales of the PLT x CoppaFeel! collection to CoppaFeel! , a UK-based charity. 


Mini Chevron Pinky Ring

David Yurman


In honor of 12 years of partnership with the Breast Cancer Research Foundation, David Yurman created this exclusive pink design to help support the organization. 20 percent of the purchase will be donated to BCRF during the month of October 2020. But if you’re not in the market for a sapphire stunner, David Yurman is also selling a charitable $20 bracelet and a $95 candle, too. 


Pavé Mini Pink Butterfly Necklace

Not only does 10 percent of the purchase price during October benefit BCRF, but Adina’s Jewels will also match 100% of donations made at checkout.


Non-Medical Mask – Pink Multi

70 Percent from this cult-favorite Cult Gaia bag will be donated to the Women’s Cancer Research fund. As the brand’s site says, “Thank you for your generous support in helping these goddesses.”

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